India Content Leadership Awards and Conference - ICL 2021

Aditi Anand

I am an award-winning consumer technology marketer with 14 years of experience in leading large-scale, iconic Global and Indian brands.

I have led teams across multiple Marketing sub-functions like Brand Strategy & Media, Digital Content & experiences, Consumer Insights, Retail, eCommerce, and Marketing Analytics.

I believe that marketing is the growth engine for any organization.

My values are consumer centricity, collaboration, meritocracy, and empowerment.

Throughout my career, I have been able to deliver stellar business results by blending data with creativity.

Amit Verma

Amit Verma, is an avid marketer with more than a decade of global experience in Performance & Growth Marketing, Brand Development and Pricing. He has an expertise in mining consumer insights and building brands through storytelling and advertising.

In his long spanning career, Amit has led marketing, digital transformation and growth for many brands in his previous assignments with Zoomcar, Noon, Shopclues, PayU, ZO, Maxus & Percept and considers himself as a professional who placates a method in the madness for the marketing and non-linear hyper- growth setup and currently is the Head of Marketing and Growth of India’s Largest Bike Taxi Platform,

 

Anil Kumar Singh

Anil Kumar Singh comes with more than 19 years of experience in digital advertising.
He had worked on more than 100 Brands with experience in multiple categories. India’s most awarded SEO expert with experience in online training & conducting the workshop. Professional SEO speaker
He is an SEO mentor, Blogger, Guest Author, Writer, Speaker, and visiting faculty in Business Schools
He had also worked in a variety industry, including the mobile sector, FMCG, finance, e-commerce, real estate, technology, and health industries. Experience working with Indian & Global companies.
Currently, he is working with HT Media where he Oversees all SEO efforts for the HT Group’s asset portfolio (hindustantimes.com, livemint.com, livehindustan.com, and more)
Lead SEO content strategy across all HT Group assets, collaborating with editors on editorial strategy.
Identify market opportunities to increase organic search traffic, then develop ways to capitalise on those prospects.
Assist Product and Engineering teams in identifying and prioritising website optimizations, landing page builds, and testing roadmaps, among other things.

Models of income potential are used to identify priority efforts. Regularly monitor critical SEO KPIs and develop and submit reports
His last organization was NEO Media World as a National Director of SEO. There he was Accountable for the agency’s SEO and content vision and managing the growth of the product by overseeing the SEO Leads. He has setup SEO Practice & business for Pan India.

He worked with Interactive avenues as an India Head of SEO, Digital arm of IPG Mediabrands . He had built an SEO team & business from scratch and stabilized IA into a leader in SEO for the Indian market. Anil helped Interactive Avenues SEO Business reach scale in less than 3 years.

Ankoor Dasguupta

A passionist at heart, Ankoor believes in the power of Energy & Energize. He brings with him a pedigree of 19 years across the spectrum of print, digital, mobile, events across functions ,along with a strong network of C-Suite which he drives with Return on Relationships. Having had the opportunity to haveworked with diverse teams, Ankoor also has been part of the core teams to launch key international IPs and pilot projects in India. Trained from Dale Carnegie in ‘Mentoring to Develop Talent’ , Ankoor also completed a residential executive education program from ISB Hyderabad in Digital & Social Media Marketing Strategies. An avid writer and speaker, Ankoor has done guest lecture at NIT Trichy and was nominated as Chairman and speaker at 2nd and 3rd edition of Marketing Analytics Summit while also being in the Jury panel for DMA Asia Echo Awards 2019. Ankoor believes in unlearning, learning and having stimulating conversations around what can make the world a better place.

Archana Aggarwal

Archana Aggarwal is a passionate marketeer with 20+ years of experience. She is responsible for some critical and strategic areas such as media planning and buying, analytics, digital capability building, performance management of the media agencies, etc. Prior to Airtel, she was Country Media Manager for P&G, India. She was instrumental in P&G winning their first Cannes in India in 2006 post which they won many prestigious international awards for the Gillette Shave India Movement. She also led media for the high decibel launch of 4G and Payments Bank in India.

Balaji Vaidyanathan

Balaji is an integrated marketing communication professional with over 16 years of extensive experience in building brands for both global and Indian companies.

In his current role as Marketing Director, CEEMEA for Franklin Templeton, Balaji is responsible for marketing strategy and building brand SOV for the CEEMEA region. The region covers over 20 countries across Central and Eastern Europe, Middle East and Africa and focuses both on institutional and retail businesses.

Prior to this role, Balaji was Deputy Head – Marketing for Franklin Templeton India and was responsible for leading all key brand initiatives. Balaji has been one of the early adopters of leveraging gamification, video content and storytelling in the mutual fund industry to promote investor education in the online space. His deep understanding of consumer marketing and customer lifecycle journeys have won him multiple awards in India and globally across creativity, content, innovation and effectiveness. Very recently, he was conferred with the citation of “Marketing Influencer of the Year” by DMA Asia at the 2018 DMA Asia Echo Awards.

Binda Dey

Imran Qadri

Marketing professional & Automobile Industry Expert with 11 years of successful track record in Brand Development, Product Marketing & Planning, Marketing Communication, Category Management, Marketing Operations, Strategy and Media Advertising. Outstanding performance in CFT leadership, Brand Communication, ATL/BTL, Product Development, Product Launches, Special Editions, Events & Sponsorship, Media Planning, Digital Content, Agency leadership, Celebrity management, Retail Marketing, Luxury & Sports Marketing, Business Planning & CRM. Currently heading Marketing & PR for Harley-Davidson India. Was associated with Nissan Motor India as Head – Marcom for Datsun brand. Prior was Sr. Group Product Marketing Lead & Country Chief Marketing Manager for Hatch, Sedan, Luxury SUV, Sports, Electric Vehicle & Connected Car(Intelligent Mobility) segments leading the product, pricing, Go To Market and project management strategy for Nissan India. Before Nissan, was Sr. Category Brand Head – Commuter motorcycles for World’s largest two wheeler manufacturer (Hero MotoCorp- formerly known as Hero Honda), taking care of brand development, marketing communication, strategy, digital content nationally for the 10-brands portfolio along with key corporate marketing and global business projects. Started career as Marketing Lead for North with focus on regional media, BTL activations, rural, sales support & CRM. Part of strategic projects as a CFT member/leader like CBU Business model, Intelligent Mobility, Scenario Planning, DMS, Dealer websites, Marketing Planning & Budgeting Software, QBR – Commonwealth Games, IPL, MTV Roadies, HIL, Hero World Challenge, FIFA, ICC, Employer Branding, National Dealer Conclaves, Auto shows, Factory Launches, International Marketing & CSR. An MBA in Marketing & Operations; Also a Mechanical Engineering Degree holder along with Executive programs in Digital Marketing & Leadership. Ad Awards Jury & Globally certified GT-R instructor.